Audience screen — Media planning is a science and one that has seen growth and increased discipline over the last few years through the introduction of new technology. These technologies have morphed from audience segmentation to audience profiling, but the most… … Wikipedia
Industrial market segmentation — is a scheme for categorizing industrial and business customers to guide strategic and tactical decision making, especially in sales and marketing. While government agencies and industry associations use standardized segmentation schemes for… … Wikipedia
David Tate (radio broadcaster) — David Tate, Radio Broadcaster David Helene Tate (born 1952, Washington, D.C.) served as President/CEO of Rantel Research,[1] Inc. of Laurel, MD, a broadcast radio audience marketing company, from 1979 1997. Rantel s area of professional… … Wikipedia
Web analytics — Internet marketing Display advertising Email marketing E mail marketing software Interactive advertising Cloud marketing Social media optimization … Wikipedia
AdChina — AdChina(Chinese: 易传媒) is an integrated digital platform in China that runs its own ad network, ePR network, eCommerce platform and SNS (social networking sites) network. AdChina provides brands (P G, China Telecom, Unilever, L Oreal, Nike, etc.)… … Wikipedia
Taylor Nelson Sofres — Infobox Company company name = Taylor Nelson Sofres plc company company type = Public (LSE|TNS) foundation = 1997 location = London, United Kingdom key people = Donald Brydon (Chairman of the board), David Lowden (CEO) industry = Marketing… … Wikipedia
New Hollywood — The New Hollywood Years active 1966–82 Country United States Major figures Woody Allen, Robert Altman, Hal Ashby, Carroll Ballard, Robert Benton, Peter Bogdanovich, John Boorman, Michael Cimino, Francis Ford Coppola … Wikipedia
Market segment — A market segment is a subgroup of people or organizations sharing one or more characteristics that cause them to have similar product needs. A true market segment meets all of the following criteria: it is distinct from other segments… … Wikipedia
Target market — A target market is a group of customers that the business has decided to aim its marketing efforts and ultimately its merchandise.[1] A well defined target market is the first element to a marketing strategy. The target market and the marketing… … Wikipedia
A Clockwork Orange — 1) (1960–1961) ANTHONY BURGESS’s novella was written early in his literary career, in 1960 and 1961. At the time, Burgess had been told that he had less than a year to live, and Clockwork was only one of several novels that he produced… … The Encyclopedia of Stanley Kubrick
Marketing — For the magazine, see Marketing (magazine). Marketing Key concepts Product … Wikipedia
